The Daily Routine Top Agents Use to Close More Deals

Most agents aren’t losing business because they don’t have leads. They’re losing it because opportunities sit untouched in their CRM until another agent gets there first.

Top agents solve this with a daily routine that makes their database their #1 deal source. This is the exact system Brivity’s highest-converting agents use to uncover hidden deals, follow up at the perfect time, and keep their pipeline full without adding more hours to the day.

Morning: Spot Opportunities Before Anyone Else

1. Start the Day With 3 Buyer Call Reasons

Don’t just scan the MLS, find three properties that match your active buyers and send them right away. It keeps your market knowledge sharp and makes you the first agent to deliver value that day.

Brivity Advantage: Brivity’s Search Listings tool lets you filter by price, location, or status. You can instantly match new properties to client preferences and re-engage leads with relevant updates.

2. Respond to New Leads Before Your Competition Does

Leads contacted within five minutes are dramatically more likely to convert. If you’re not first, you’re forgotten. Brivity alerts you the moment a lead registers, so you’re always first in line.

Brivity Advantage: Built-in scripts like LPMAMA and ready-to-use lead sheets help you qualify interest fast and set the tone for a high-value relationship from the first touch.

Midday: Prioritize the People Who Are Ready Now

3. Call the Hottest Leads in Your Database

Your most valuable time is spent on people most likely to move today. Brivity Smart Filters create a call list based on overdue contacts and high-intent signals like recent engagement. This is the kind of daily routine that ensures you focus on deals most likely to close.

Brivity Advantage: In seconds, you get a prioritized list of your most conversion-ready leads so you’re never guessing who to call next.

4. Follow Up With High-Intent Site Visitors

If someone opens a Market Report or views multiple properties, they’re telling you they’re ready to talk.

Reach out with timely, relevant context.
“I noticed you’ve been exploring homes in [area]. Is there something specific you’re hoping to find?”

Brivity Advantage: Brivity tracks every page view, click, and report open so you can follow up with specifics instead of generic check-ins.

Afternoon: Book Meetings and Create Momentum

5. Use Reverse Search to Show Demand

Don’t wait for sellers to raise their hands, show them the buyers already looking for a home like theirs. Brivity’s reverse search makes it simple.

Brivity Advantage: Filter your CRM by price, features, and location to instantly create a shareable list of qualified buyers for your listing presentation.

6. Fill Your Calendar With Deal-Moving Appointments

Appointments = closings. Brivity’s calendar integration makes it easy to book, track, and follow up on every meeting so no opportunity slips away.

Evening: Protect Tomorrow’s Deals

7. Clean Your Database Before You Log Off

A CRM full of outdated or incomplete data costs you money. Every contact should have a status, a record of your last touch, and a next scheduled step.

Brivity Advantage: Quickly sort, filter, and update records in bulk so your pipeline is always clean and ready to work.

8. Let Automations Work Overnight

The best agents don’t manually follow up with every lead. Brivity’s automations — listing alerts, Market Reports, and Auto Plans — keep your name in front of leads while you focus on your top priorities.

Brivity Advantage: Automated follow-up means no lead is ignored, and you stay top-of-mind without adding hours to your schedule.

Why This Daily Routine Closes More Deals

It’s not about doing more. It’s about doing the right things, in the right order, every day, and having a platform that makes it easy. Brivity turns a disorganized database into a predictable source of closings by helping you:

  • Respond to new leads faster than anyone else
  • Focus on the leads most likely to convert
  • Automate follow-up so nothing falls through
  • Keep your CRM clean and ready to work

Your Next Move

Ready to see how this system can work for your business?

Book a Call With a Brivity Expert and get a personalized walkthrough of the tools top agents use every day to uncover the full potential of their database.

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